CASE STUDIES27 May 2026· 10 min
Competitive Intelligence Best Practices for Executives in 2025
85% of Fortune 500 companies that lost market share failed to act on available competitive signals. Here's the executive playbook for building a world-class CI program.
SOURCES
[1]SCIP (Strategic and Competitive Intelligence Professionals) — 2024 State of CI Benchmark Report
[2]McKinsey & Company — 2024 Strategy and Corporate Finance Global Survey
[3]Crayon — 2023 State of Competitive Intelligence Report
[4]Forrester Research — CI Program Maturity and Revenue Growth Correlation Study, 2024
[5]Gartner — AI in Enterprise Intelligence Operations Forecast, 2024
[6]PitchBook — Strategic Capital Deployment and Competitive Signaling Analysis, 2024
[7]SCIP / Crayon — CI Investment Benchmarking Study, 2024