CASE STUDIES25 April 2026· 9 min

Competitive Intelligence Best Practices for Executives in 2024

Name: InekIA
Rating: 4.8 (12 reviews)

87% of executives say they lack actionable competitive intelligence at critical decision moments. Discover the frameworks, tools, and habits that separate market leaders from reactive followers.

InekIA Editorial Team

LI X

SOURCES

[1]Crayon State of Competitive Intelligence Report 2023 — crayon.co

[2]McKinsey & Company: 'The art of competitive intelligence in the digital age' (2023)

[3]Gartner: 'Win/Loss Analysis Best Practices for B2B Revenue Leaders' (2023)

[4]Forrester Research: 'The Competitive Intelligence Technology Landscape' (Q1 2024)

[5]MarketsandMarkets: 'Competitive Intelligence Software Market — Global Forecast to 2028'

[6]Bain & Company: 'M&A Intelligence Gaps and Post-Acquisition Performance' (2022)

[7]Harvard Business Review: 'How to Run a War Game' — Graham Kenny (2023)